Founders are pressing ahead with US expansion despite immigration uncertainty, according to new research from Beyond Border. Its Founder Mobility Pulse survey found that 82% have not changed their plans to expand to the US, while an analysis of 1,140 immigration inquiries from Asia offers insights into the region’s role in US market entry.
SINGAPORE & HONG KONG SAR – Media OutReach Newswire – 29 October 2026 – Despite continued uncertainty surrounding US immigration policies, founders remain committed to expanding into the American market, according to new research from US immigration platform Beyond Border.
Beyond Border’s Founder Mobility Pulse survey, conducted in August 2026 among 307 respondents worldwide, found that 82% had not changed their US expansion plans despite immigration uncertainty. A further 11% reported either accelerating their timelines or exploring alternative visa pathways.
The findings form part of Beyond Border’s October 2026 market commentary, which also draws on proprietary analysis of 1,140 US immigration enquiries from Asia-based individuals between August 2025 and September 2026, alongside US government immigration statistics and regional talent mobility data.
The research suggests that while immigration uncertainty is influencing how founders approach US market entry, access to the American market remains an important commercial priority.
“For founders, the question is no longer simply whether to expand into the US, but how to establish the right presence there. We’re seeing businesses pursue access to American customers while keeping key functions in their home markets. Immigration planning needs to be part of that strategy from the outset, rather than something founders address only when they’re ready to relocate,” said Fred Ng, Cofounder & CEO of Beyond Border.
Four Findings on US Expansion and Immigration Trends
Beyond Border’s research highlights four developments shaping US expansion and international talent mobility:
1. Access to US customers remains the biggest expansion driver: Some 85% of survey respondents identified access to US customers as their primary motivation for expansion, compared with 8% citing fundraising and investors. Meanwhile, 60% plan to expand into the US within the next 12 months.
2. Founders are taking a more distributed approach to US expansion: Nearly two-thirds (64%) expect to establish a US presence through the founder alone or alongside a small team. At the same time, 72% intend to retain engineering and product functions in Asia, suggesting that US market entry does not necessarily require relocating entire operations.
3. Immigration uncertainty is not deterring founders’ US expansion plans: Beyond Border’s analysis of 1,140 immigration enquiries from Asia-based individuals found that approximately 45% (510) concerned the O-1 visa. Meanwhile, US government data shows diverging approval trends across immigration pathways. Between FY2022 and FY2024, approved L-1 petitions declined by 31%, while O-1/O-2 approvals increased slightly by 1%. Over a separate period, FY2023 to FY2025, EB-1A approvals increased by 20%, while EB-2 NIW approvals declined by 39%. These figures reflect changes in approval volumes rather than approval rates.
4. Changing talent mobility patterns could create opportunities for Asian economies: Estimates from Xpheno indicate that the number of US-based technology professionals returning to India increased from approximately 7,200 in 2023 to 15,100 in 2025. While these movements cannot be attributed solely to immigration policies, they point to broader shifts in international technology talent mobility.
As founders navigate an evolving immigration environment, Beyond Border’s research highlights the importance of aligning immigration decisions with commercial priorities, market entry strategies and long-term business plans.
For the full market commentary, visit https://lp.beyondborderglobal.com/organic/us-expansion-report-2026
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